Board Director Ruprecht Melder to speak at the Swiss Shopping Centre Forum on May 11, 2023
Chapman Taylor's Dusseldorf Studio Board Director, Ruprecht Melder, will be a speaker at the Swiss Shopping Centre Forum on May 11, 2023, at the Radisson Blu Hotel in Zurich Airport.
The forum will focus on sustainability and ESG, with a particular emphasis on the importance of renovating and revitalising Shopping Centres as part of a sustainable approach. Ruprecht's presentation, titled "Repositioning Retail - The Importance of Placemaking," will explore how shopping centres can adapt and remain appealing to customers in today's changing retail landscape.
Ruprecht will delve into the pressure faced by older shopping centres to reinvent themselves and how the focus is no longer solely on retail, but also on creating a unique experience for customers through activities such as strolling, relaxing, and discovering.
His presentation will provide valuable insights into how shopping centres can implement placemaking strategies to stay relevant and meet the evolving needs of customers in the ever-changing retail industry.
For more information see https://www.sc-forum.ch/de/