ZEEKR Headquarters: A futuristic office space won in an international competition by Chapman Taylor Shanghai

ZEEKR, a pioneering force in the new energy vehicle industry, has unveiled the 1st phase of its headquarters office in Hangzhou. The design is centred around the innovative concept of "Superchain DNA," aiming to foster an environment rich in vitality, efficiency, and a sense of cutting-edge technology.

The headquarters is divided into two main conceptual areas: the "Energy Laboratory" on the office floors and the "ZEEKR Universe" on the functional 'non-office' levels.

Energy Laboratory

On the standard floors, known as the "Energy Laboratory," our design integrates light, water, and wind elements across three zones.

Light: The headquarters entrance, where "light" creates a bright and welcoming atmosphere, setting the tone for a dynamic workday.

Water: A significant office area where the fluidity of "water" encourages a lively and comfortable environment, perfect for high-activity spaces.

Wind: The executive area, where "wind" symbolizes guidance and energy, creates a sleek, powerful environment that drives leadership efficiency.

These elements enhance the space's aesthetic and metaphorically represent the innovative energy that powers ZEEKR's workforce.

ZEEKR Universe

The "ZEEKR Universe" on the functional level is designed to be a hub of activity.

Base Module: The ground-floor exhibition hall showcasing ZEEKR's latest innovations in new energy vehicles and technology, serving as the "base cabin" of the ZEEKR Universe.

Spark: Social and dynamic spaces like dining areas, energised by ZEEKR's signature orange, where high-frequency activities and social interactions ignite the workplace.

Space Station: The administration centre, featuring futuristic design elements that create a striking first impression, is designed to act as a "space station" for communication and information exchange.

Chapman Taylor's Shanghai team designed this cutting-edge office environment to meet ZEEKR's operational needs and reinforce its identity as a leader in innovation and technology. This headquarters is set to play a pivotal role in driving ZEEKR's continued success and brand development on the global stage.